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The Institute for Perception |
| Developing Advanced Research Tools for Human Perceptual Measurement |
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| IFPrograms™ is a software package designed specifically for product developers, sensory scientists and marketers. It was developed to provide advanced analytical capabilities for data from a variety of sensory and consumer testing procedures |
- Discrimination: Triangle, Duo-trio, 2-AFC, Tetrads, Same-different, A-Not A, Power, Beta-binomial, and more.
- Ratings: Intensity scales, Relative to reference, Degree of difference, Ranking
- Hedonics: Preference (with and without 'No preference option'), Acceptability, Just-About-Right |
- Probabilistic multidimensional scaling: Allows the investigation of multivariate product similarities and differences taking into account inherent product variability
- Landscape Segmentation Analysis® (LSA): With LSA, you can study consumers' hedonic responses to a set of products, identify potential population segmentation, uncover the Drivers of Liking®, generate the sensory profiles of optimum products, and more. |
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| The majority of the models in IFPrograms™ use a Thurstonian approach to data analysis, with assumptions which have been broadly confirmed in the scientific literature. Click here to review our technical reports for more info on this approach which is rapidly gaining popularity in the world of sensory and consumer measurements. |
| The contents of IFPrograms™ are constantly updated with new and improved analytical capabilities. |
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Copyright © 2008 The Institute for Perception. All rights
reserved.
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